Sodexo, a global leader in quality-of-life services, has partnered up with Star River Group and launched a remarkable project --THE SEINE’S at the Star River Center in Guangzhou on July 10, 2023. This action aims to introduce diversified catering services to the Pazhou area and push forward high-quality development of business services in Guangzhou and Greater Bay Area.

THE SEINE'S under Sodexo Group is a brand new catering project tailored for Star River Center. Different kinds of traditional cuisine from all over the world gathers here, among them are Hong Kong style braised pork pots, Chaoshan Taiwan-style cuisine, Sichuan Hunan Guangdong style stir fry, Changsha Hunan local flavors, iron plate sizzling steak, Southeast Asian cuisine, and Sichuan-flavored spicy hot pots, etc. Moreover, THE SEINE'S offers a variety of coffee, tea, salad, and sand bakeries, which creates a relaxed and enjoyable dining experience for consumers. With a business area of over 1,100 square meters, THE SEINE'S can provide services to more than 3,000 customers in the business buildings every day, fully satisfying the appetite of consumers in Pazhou area.

On July 10, 2023, THE SEINE'S held a grand opening ceremony. Andrea CUNI, CFO of Sodexo China, Richard Li, Country Segment Director, COR in China, and Tina Yue, Director of Industrial and Commercial Enterprise Division in South China, Weijie Xie, Vice President of Star River Group, Aifeng Hu, General Manager of Star River Center Property, and Jingmin Wu, Deputy General Manager of Star River Commercial Company attended this magnificent event to set sail of this new voyage of catering.

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As the first high-end food plaza of Sodexo Group in China, the establishment of THE SEINE'S marks that Sodexo Group has made a significant step into the field of social catering. This restaurant designed and built independently not only serves as a dining place, but more dedicated to creating a vibrant and interactive space for people. At THE SEINE'S, customers are free to use all the space flexibly for gatherings, work, or meetings, which fully demonstrates Sodexo's people-centered business philosophy.

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Richard Li, Country Segment Director, COR in China expressed, “We are very pleased to work together with Star River Group. As the first high-end food plaza of Sodexo Group in China, THE SEINE'S represents our innovation in the catering industry, it also signifies that a milestone step has been taken towards the field of social catering. In the future, Sodexo will provide more comprehensive and customized services for Star River Center, bring novel dining experience to consumers, and set an example in catering services.”

Located in the central of Pazhou area in Guangdong Economic Development Zone, Star River Bay Group's first super A-class high-quality office building Star River Bay Center is the first smart business building created by Star River Group, which is also the headquarters of the Group. As one of the earliest enterprises in China to engage in high-quality urban real estate development, Star River Group has been insisting on high quality and robust growth since its establishment in 1994, and has been enjoying a high reputation and receiving numerous awards throughout the country all along the journey. The Group proposed the concept of building a “future community”, aiming to build up a systematic and rich urban service system through the composite operations of mature modules such as self-owned brand hotels, properties, education, business, medical care, health care, culture, etc.

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“Star River Bay join forces with Sodexo, a world-renowned catering service operator, to assist Star River Bay in building a new benchmark for intelligent business buildings and provide customers with high-quality catering solutions. Through our cooperation, we will create a systematic and colorful urban life service system for consumers in the Greater Bay Area.” said Weijie Xie, Vice President of the Star River Group. 

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